245 S. Executive Drive
Brookfield, WI, 53005
This three module workshop program is spread over several weeks to allow you to finalize a solid business plan. The format includes lectures, discussions and breakout sessions with several mentors, and "hands on" coaching during the workshops. Mentors will continue one-on-one coaching between and after workshops until completion of your business plan.
- Module 1 (Sept 28, 2019): Business plan overview; market research; defining your product and services; and preparing a SWOT analysis.
- Module 2 (Oct 12, 2019): Marketing & sales strategy; mission, vision & objectives; and legal structure & ownership.
- Module 3 (Oct 26, 2019): Financial statements; financing; and supporting info.
While all are welcome to attend, this workshop is directed to entrepreneurs who are ready to start a new business or for existing small business owners who lack a formal plan to grow or obtain financing.
Frank Sherman retired in 2012 after a 35-year career with Akzo Nobel, the world's largest coatings and specialty chemical company. He successfully turned around the $1.3 billion global surface chemistry division through customer insights, innovation, and a high performing organization. He has experience in business start-ups as well as mergers and acquisitions. Frank now volunteers at SCORE by mentoring and through teaching workshops such as this one.